Cold Email Software Pricing Plans by Send Volume
The plans run from $18/month for 2,000 emails to $1000/month for 500,000. Each tier changes at a fixed monthly send limit, not at a feature count. Pick the plan whose limit sits above your busiest month and you avoid buying a second upgrade later.
Updated October 29, 2026
Where Each Plan Stops and the Next Begins
The six plans are defined by a single number: monthly sends. Starter covers 2,000 emails for $18/month and includes one SMTP slot with AI assistance. Growth moves the ceiling to 10,000 emails for $38/month and adds a reply inbox and API keys. Scale covers 50,000 emails for $78/month with bulk campaigns and mailbox health reporting.
The upper three keep the same pattern. Business covers 100,000 emails for $198/month with two SMTP slots and diagnostics. Agency covers 250,000 emails for $498/month with five SMTP slots and API workflows. Enterprise covers 500,000 emails for $1000/month with ten SMTP slots and a managed pool. Nothing else moves the threshold.
Read the limits as monthly ceilings, not averages. A plan suits you when your highest month fits inside its number. If your volume swings, size against the peak, because the overage conversation costs more attention than the step up in price.
- Write down the highest number of emails you sent in any single month this year
- Compare that peak against 2,000, 10,000, 50,000, 100,000, 250,000 and 500,000
- Check whether you need more than one SMTP slot before choosing a tier
- Note which plans include a reply inbox, API keys and mailbox health
If you want the same numbers side by side with the lifetime options,the full price comparisonputs each plan on one page.
Choosing Once Using Your Own Send Count
Take a sender who mails 8,000 addresses in a normal month and 12,000 in a launch month. Starter at $18/month is out at 2,000. Growth at $38/month fits the normal month but breaks in the launch month. Scale at $78/month holds both, so it is the plan that survives the year.
Now take a sender at 40,000 emails a month with a quiet quarter at 15,000. Scale at $78/month covers the quiet quarter and the normal month. The one month at 40,000 still fits under 50,000, so Business at $198/month is not needed yet.
The test is simple. Find your peak month, find the first plan whose limit exceeds it, and buy that one. You pay for headroom once instead of paying an upgrade later plus the time spent migrating settings mid-campaign.
- Use last year's peak month rather than this month's count
- Add any planned launch or seasonal campaign before you decide
- Confirm how many SMTP slots your sending setup needs
- Decide whether API access matters before you reach Agency
Starter, Growth and Scale all carry AI assistance, andthe list including AI-assisted tiersshows which of the higher plans keep it.
What the Two SMTP Slots Change
Starter and Growth each carry one SMTP slot. Scale does not add a slot, so if you rotate senders you reach Business at $198/month for two slots. Agency at $498/month raises that to five, and Enterprise at $1000/month to ten.
Volume and slots move together in the upper half of the table, which is why the decision is easier when you count both before buying. A sender with two domains and 30,000 emails a month needs Business for the slots even though Scale would cover the volume.
Count the mailboxes you actually send from, not the ones you own. Every slot you keep idle still shapes which plan fits, and buying a tier above your slot count is cheaper than splitting sends across two subscriptions.
- List every sending domain and mailbox you rotate through
- Match that count to one, two, five or ten slots
- Check whether mailbox health and diagnostics are part of your routine
- Keep the slot count stable for a quarter before changing plans
Once the peak month and slot count agree,buy a plan at the right tiertakes you straight to the plan that matches them.
The Cost of Upgrading Twice
A sender who buys Growth at $38/month and later moves to Scale at $78/month has paid for two plans in one year, plus the setup work in between. Choosing Scale at $78/month from the start avoids the second migration without changing the monthly figure for long.
The same logic applies higher up. Business at $198/month is the right first buy for a sender near 80,000 emails with two domains. Starting on Scale and moving to Business later means a second round of configuration for a step you could see coming.
The lifetime deals follow a different rule. AI Sales Agent at $149 and Mail Pro at $149 are one-time prices, and code SALE20 takes 15% off. They suit a fixed setup where monthly volume is predictable and small.
- Estimate your volume twelve months out, not three
- Treat any planned campaign as part of the peak
- Compare a lifetime licence against a year of monthly billing
- Apply code SALE20 to lifetime deals at checkout
Reading the Plan Names Correctly
Each name in the table is the plan name alone. Starter, Growth, Scale, Business, Agency and Enterprise are the six monthly options, and each carries one published price. There are no add-on prices to add or subtract on this page.
The lifetime products sit in a separate catalogue with their own one-time prices. AI Sales Agent costs $149, FindSend.Email costs $199 and Mail Pro costs $149. Those are not monthly plans and should not be compared as if they were.
When you speak to anyone about your account, quote the plan name and the send limit. That pair identifies the tier without ambiguity, and it keeps the conversation about volume rather than about labels.
- Use the plan name and its monthly send limit together
- Keep lifetime licences out of monthly volume planning
- Recheck your peak month before each renewal
- Confirm slot requirements before the billing date
The six monthly plans, their exact prices and send limits
| Option | Price | What you get | Best for |
|---|---|---|---|
| Starter | $18/month | 2,000 emails a month, 1 SMTP slot, AI assistance | A first sender testing a small list |
| Growth | $38/month | 10,000 emails a month, reply inbox, API keys | One sender with a steady list |
| Scale | $78/month | 50,000 emails a month, bulk campaigns, mailbox health | A sender with launch-month peaks |
| Business | $198/month | 100,000 emails a month, 2 SMTP slots, diagnostics | Two sending domains at volume |
| Agency | $498/month | 250,000 emails a month, 5 SMTP slots, API workflows | A small team rotating senders |
| Enterprise | $1000/month | 500,000 emails a month, 10 SMTP slots, managed pool | High volume across many domains |
Read each price against its send limit, not against the row above it, and note that code SALE20 takes 15% off lifetime deals rather than these monthly plans.
What it will not do
The plan table sets a ceiling and a price. It does not promise that your mail arrives, and it does not remove the work of keeping a list clean. These are the edges worth knowing before you choose.
- No plan guarantees inbox placement or a delivery rate
- A plan does not raise its own send limit mid-month
- SMTP slot counts are fixed per tier and cannot be bought separately here
- Monthly plans do not convert into lifetime licences automatically
- Plan limits apply to sends, not to the size of your stored contact list
Frequently asked questions
Which plan should I buy if my volume changes each month?
Size against your highest month in the past year. If that peak is 12,000 emails, Scale at $78/month covers it, while Growth at $38/month would fail in the busy month. Paying for headroom once is simpler than upgrading later.
Does a higher price always mean more SMTP slots?
No. Scale at $78/month still carries one slot. Business at $198/month is the first tier with two, Agency at $498/month has five and Enterprise at $1000/month has ten. Count your sending domains before you decide.
Can I combine a monthly plan with a lifetime deal?
They are separate purchases with separate terms. A lifetime product such as Mail Pro at $149 is a one-time price, and code SALE20 takes 15% off. It does not change the send limit of any monthly plan you hold.
What happens when I reach my monthly send limit?
The limit is a ceiling for the billing period. Plan your campaigns to stay under it, or choose the next tier before the month starts. Moving up mid-campaign means reconfiguring settings while mail is in flight.
Pick Your Plan From the Peak Month
Find your busiest month, match it to the first plan that holds it, and start there. Scale at $78/month is the common landing point for senders with occasional spikes.
See the six monthly plans